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PURIFY FIRST + PLENISH AFTER
purify with kimiya’s SANCTIFY <esfand> incense + plenish with our HALLOW <vetiver + lavender> blend
honoring an ancient Iranian, Persian, Zoroastrian, + SWANA tradition, kimiya’s inspired give of the sacred esfand <wild rue> seed transmutes this ancestral smoke medicine into a unique blend of incense
SANCTIFY
to purify + protect
this celestial incense blend offers the grounding of vetiver root paired with the calming of lavender flower, providing a gorgeous aromatic union that soothes while divinely plenishing your cleared spaces
HALLOW
to plenish + declare sacred
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various rituals are practiced to PURIFY our spaces of unwanted energies across the globe - everything from smoke medicine such as esfand <wild rue seed>, sacred prayers, reiki, movement, crystals, + the like
once undesired energy is expelled, we PLENISH the hollowed space to assure that which does not serve us does not resettle
thus, we cleanse to make room for what aligns to our highest good + then plenish, to call new intentions into our cleared spaces
sanc · ti · fy : to free from sin; purify
this one-of-a-kind, all-natural + charcoal-free incense marries Iranian cultural + regional staples : sacred esfand <wild rue seed> + anar <pomegranate> — SANCTIFY is the preservation + innovation of a longstanding tradition, in homage to the hands+lands of ancestral Iranian, Persian, Zoroastrian, + SWANA lineage :
the cultural + ritual smoke medicine practice of the sacred esfand <wild rue> seed, transmuted into a unique blend of aromatic botanical incense to purify + protect
this novel give of esfand expands an ancient practice, passing it on to the next generation + beyond, while offering an alternative to endangered wild white sage
<9 incense sticks + ~30-45minute burn life per stick>
~5-10 minute smoke life per ignition
***for purification + protection***
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esfand <wild rue> is an earthy, sacred aromatic guardian seed + herb typically ignited to cultivate protection : to avert sorrow, sickness, + other’s ill wishes /// it is said that the ritual of setting the seeds aflame traditionally arose from the Zoroastrians + was brought to Iran during the Islamic era /// while the medicinal properties of the wild rue plant have been historically used to treat various ailments, the lighting of its black seed remains an apotropaic staple in Iran + various cultures worldwide, utilized both in ceremony + the everyday to cleanse + protect from unwanted energy or spirits
while honoring the natural properties of the slow burning smoke medicine, SANCTIFY is kimiya’s novel give on the esfand seed transmuted into its all-natural incense form, nourishing the intersectional bridge between traditional, contemporary, + futurist lifeways --- revitalizing + reclaiming spiritual + ancestral traditions through contemporary wellness practices, + extending this divine plant medicine to kindred folx across multiple times, spaces, places, dimensions, + energies
since kimiya’s SANCTIFY incense incorporate the esfand <wild rue> seed, most naturally self-extinguish after 5-10 minutes at point of ember
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esfand : the guardian herb, also known as wild rue seed OR esfand (Peganum Harmala), is finely ground into a powder + is the dominant plant matter in the SANCTIFY blend offering its woody/earthy scent
*pomegranate : food-grade certified organic powdered pomegranate juice is infused in this blend, as it signifies the SWANA region and Iran in particular, which is the largest global producer of pomegranate aka anar, offering a sweetness to balance esfand
tabu no ki : pure, superior-grade tabu no ki powder — with no other added ingredients — derived from the Japanese Tabu No Ki tree (Machilus Thunbergii), utilized as a binding agent + natural resin
*sandalwood powder : offering its red crown, the top of each SANCTIFY <esfand> incense is rolled in rare organic sandalwood powder (Santalum Album), which is often used in Ayurvedic medicine, + is known/utilized for its fragrant aroma
*organic ingredient
hal · low : to make or declare sacred
this unique, pure plant-based + charcoal-free incense pairing emits a soothing scent that can be included in ritual practice, everyday aromatherapy, or simply freshening up our spaces — kimiya’s HALLOW incense blend harmonize a sacred union of the earthy vetiver root + sweet lavender flower, + is cultivated as :
a distinct smoke medicine to intentionally plenish your cleared spaces to that which aligns to your highest good
this beautiful offering is the perfect sacred smoke medicine to call new intentions into our spaces after cleansing + assure the undesired does not resettle
<9 incense sticks + ~30-45minute burn life per stick>
***for grounding, plenishing + declaring sacred***
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while vetiver root is known for its earthy, fragrant aromas + is often used in Ayurvedic medicine, lavender flower is known widely for its soothing floral scent /// due to their unique fragrances, both are utilized for aromatherapy, + similarly used in cosmetics due their antiseptic properties
the combined aroma of kimiya’s HALLOW incense blend offers a beautiful balance of calm and grounding, leaving a subtle sweet + earthy lingering scent /// the sacred union of vetiver root + lavender flower offer the anchoring of vetiver paired with the serenity of lavender, providing a gorgeous aromatic blend that soothes while divinely plenishing your spaces, tends to your mind.body.sol, + nourishes + supports individual + collective ascension
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vetiver root : 100% natural, food-grade powdered vetiver or khus (Vetiveria Zizanioides), is a root from the bunchgrass family, + is used in many products for its medicinal benefits, its earthy aromatic properties, + grounding energy
*lavender flower : powdered organic lavender flowers (Lavandula Angustifolia) offer a subtle, sweet aroma that soothe + comfort, offering a seamless union with the grounding of vetiver
tabu no ki : pure, superior-grade tabu no ki powder — with no other added ingredients — derived from the Japanese Tabu No Ki tree (Machilus thunbergii), utilized as a binding agent + natural resin
*blue cornflower : each HALLOW <vetiver+lavender> incense stick is adorned in vibrant, dried organic blue cornflower petals (Centaurea Cyanus) /// the food-grade flowers provide a fragrant sweet aroma, + are often used for various medicinal ailments + for aesthetics (i.e. food decor)
*organic ingredient
care instructions
always make sure to burn incense in well-ventilated areas before, during, + after smoke cleansing, + assure embers are completely out before handling incense
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SANCTIFY :
1. hold flame under the tip of sanctify <esfand> incense for ~45-60seconds + assure steady, visible glowing ember
2. most sanctify <esfand> incense stay lit ~5-10 minutes, then naturally self-extinguish at point of ember <similar to wood, i.e. palo santo, cedar, etc.>
if properly lit, sanctify burn life is ~45 minutes in total
***most sanctify incense do not stay lit from start-to-end like traditional incense, as the primary element is the esfand seed vs plant matter : thus, igniting + maintaining embers vary
HALLOW :
1. light the tip of hallow <vetiver/lavender> incense for ~10-15 seconds + assure steady, visible glowing ember
2. most hallow incense stay lit ~30-45 minutes, burning from start-to-end, like traditional incense, due to the plant properties of vetiver root + lavender flower
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1. to extinguish for re-use, hold incense stick upside down + bury lit ember in kimiya’s blue Persian sea salt or other dry earth <sand/salt/dirt> until ember is visibly inactive, turning stick ~6x
2. with water extinguishing, allow enough dry-time in order to reignite
3. do not press lit incense into any portion of kimiya’s ritual companions to (a). avoid ember burst, (b). to maintain quality + appearance of jesmonite/brass offerings, + (c). to preserve lifespan of incense
4. allow fallen embers to completely self-extinguish on jesmonite vs brass altar before disposing
5. leave window of time before touching or disposing of ashes, as embers may be concealed
apotropaic smoke medicine + aromatherapy
100% Plant-Matter
Charcoal-Free
Mineral + Essential Oil-Free
Preservative-Free
Dye-Free
All-Natural Ingredients
PURIFY FIRST + PLENISH AFTER
light our SANCTIFY <esfand> incense for purification + protection, followed by our HALLOW <vetiver + lavender> blend to ground, plenish, + declare cleansed spaces as sacred
sacred offerings
ancestral smoke medicine + aromatherapy + eco ritual companions
“now is the time to know that all that you do is sacred.”
Hafiz.